As I sit confined in my hotel room today (after three very hectic 11 hour days at office) thinking over the various new things happening with me & around (exciting sure, but new things bring a sense of fear too, no matter how much on the edge you live) I cannot stop thinking that the weather here in San Ramon, CA, is kind of ominous. Overcast, sunny, rainy, windy - all changing every few minutes - the weather can't seem to make its mind. And as my good friend
Graham Hill says, no matter what you wear, it is not the right one. But this post is not about the moodiness of the weather; rather its the moodiness of the customer. Or as my another good friend Mitch Lieberman paraphrases: "
Customers are fickle". One such recent customer behavior has been diagnosed as
Channel Multiplicity.